THIS COURSE IS NOT OPEN TO STUDENTS WHO HAVE TAKEN OR INTEND TO TAKE ACCOUNTING 350 - FINANCIAL STATEMENT ANALYSIS

There is a new Economics course being offered in the Spring, 2015 semester. “Business Strategy” - will integrate economics business subject matter. Business Strategy will be opened for juniors or seniors who major or minor in the Accounting, Economics or Finance, BBA students, students in BALA and members of the New Professionals Program. Len Schutzman, a retired senior executive at PepsiCo and executive Professor of Business Administration at the Simon Business School of the University of Rochester, NY., designed the course. He will team teach the course with Queens College Professor, Steve. Solieri, CPA. The course will greatly benefit students considering careers in investment banking, securities research, consulting and corporate planning. To provide maximum interaction, the class size will be limited to 24 students. In this course: · Students will learn about several key industries and companies

· Students will receive a valuable framework to develop and analyze companies and strategies

· Students will gain research tools for effective financial and business analysis.

On Friday, December 19 at 1 P.M. there will be a conference call with Professors Shutzman and Solieri to answer any questions that you may have about the class. The Conference Call number is: (209)-647-1000 [Access code: 236593 #] Here are some comments from former students who have taken Professor Schutzman’s Business Strategy Courses: ” Without question, my ability to rigorously analyze companies using techniques learned in the Strategy class was the primary reason that I was hired right after graduation, as an associate by a Venture Capital firm.” CO - Partner in a Venture Capital firm “Having graduated from a prestigious Ivy league college and with two year’s work experience in the Corporate Planning and Strategy group of a leading consumer products company, I questioned whether I would learn anything new if I took Professor Schutzman’s Strategy class. But, was I wrong. The framework for analyzing competitive strategies an eye opener, and when I returned to my former employer, my old boss was so impressed by my new strategic thinking skills and abilities that I was promoted to Group Manager within six months.” MR - Vice President-Corporate Planning “ As a marketing major, I wrestled with the possible advantages of taking a Business Strategy course. Now, as a senior brand manager with responsibilities for discussing marketing and promotion programs with senior managers at our retail partners, the ability to speak with them in a business-strategy manner has proven to be an important asset.” KW - Senior Brand Manager “ As a security analyst for a brokerage firm, I , regularly, need to publish reports on the companies I follow. Before finishing. I always go back to the Strengths/ Weaknesses/Opportunities Strategic Grid to make sure that I haven’t overlooked anything. “ MN - Senior Investment Research Analyst [Wall Street Brokerage Firm] “ Prof. Schutzman’s Strategy course was the most valuable part of my B.A. and M.B.A. education. Not a day goes by that I don’t reach back to use something learned in that class to address a business issue facing the company.” CW - President and CEO, leading regional grocery chain This is an excellent opportunity and we look forward to your presence on the call!